Crisis A-Z
How to effectively manage communication when a crisis looms over the brand? Let us tell you today about how to…
See more
User-generated content in marketing activities
Content marketing is extremely important today, it is an indispensable part of creating brand image and promotional and sales strategies….
See more
Customer segmentation – how to do it?
If you want your marketing and promotional activities to be effective and your sales profits to be satisfying and still…
See more
Media monitoring – why should it be used?
The uncertainty of tomorrow, which has been with us for more than 1.5 years due to the Covid19 pandemic, has…
See more
Media about the vaccines. Is Johnson&Johnson the vaccine black horse?
In the second quarter of this year, media coverage of the Janssen Pharmaceutica/Johnson&Johnson vaccine was more than twice as frequent…
See more