What keywords should each brand monitor?
Keywords are a very important element of search engine positioning process. Their proper selection, use in the right way on…
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What are hashtags and how to use them in marketing?
The hash symbol, or #, is a character without which it is difficult to imagine Instagram today. It is thanks…
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How to use emojis in marketing communication?
Social media users very often use emoticons in their posts to express their mood or evoke a specific reaction in…
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How to use Slideshare in marketing activities?
Facebook, Instagram and YouTube are the leading social media tools. Twitter is also very popular. However, many marketers forget that…
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Why is it worth cooperating with microinfluencers?
We all know who influencers are. Each of us can definitely name at least a few bloggers as well as…
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